Integrations · Messaging channels
Instagram DM automation on VegaDūta
VegaDūta automates Instagram direct messages through the official Meta Graph API. You connect your Instagram professional account, and inbound DMs route to your agent, which replies in the customer's language — the same 22 Indian and global languages available on every channel. An Instagram DM can also trigger a Temporal-backed workflow, turning a message into a structured multi-step process.
Official API, not automation hacks
The integration uses Meta's Graph API for Instagram messaging — the sanctioned path for business DM automation. That keeps your account on the right side of Meta's platform rules, unlike browser-automation or session-token approaches.
- Official Meta Graph API connection.
- Inbound DM routing to your agent, outbound replies.
- Instagram as a workflow trigger channel.
What an Instagram agent handles
Product questions, order status lookups, lead qualification — anything your agent has the tools and knowledge for. Instagram is a high-volume inbound channel for Indian businesses, and an agent answers every DM promptly instead of letting them pile up.
DMs as workflow triggers
An inbound DM can start a workflow: capture the lead, gather details, create a record via a connected tool, and escalate to a human when needed. Human approval gates apply to sensitive tool calls, so automation never runs away from you.
Frequently asked questions
Can an AI agent reply to Instagram DMs automatically?
Yes. VegaDūta routes inbound Instagram DMs to your agent through the official Meta Graph API, and the agent replies in the conversation. You control what it knows and which tools it can use through the agent builder.
Is Instagram DM automation allowed by Meta?
VegaDūta uses the official Meta Graph API for Instagram messaging, which is Meta's sanctioned path for business DM automation. The integration does not use unofficial browser automation or session-token tricks.
Can an Instagram DM trigger a workflow?
Yes. Instagram is one of VegaDūta's workflow trigger channels, so a DM can start a Temporal-backed workflow — lead capture, support intake, or any multi-step flow you have built.
Does the Instagram agent speak Indian languages?
Yes. Agents answer in 22 Indian and global languages on every channel, Instagram included, and the Sarvam AI integration adds translation and transliteration tools for deeper Indian-language handling.
See it working in two minutes
The sandbox provisions a real tenant — describe an agent in one sentence and test it, no account, no card. Or browse ~90 industry workflow recipes to see what teams build.
